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  1. Google AdWords Auction Insights: How to Take Your PPC Campaign From Good to Great

    Poke about. Some awesome things are available, but it's not obvious exactly how to use it to improve your campaigns. First, a Quick Recap For each keyword you can now see the following metric for your own campaign and each of your competitors on...

  2. Your Facebook Data File: Everything You Never Wanted Anyone to Know

    Every poke you’ve exchanged. A group of Austrian students called Europe v. Facebook recently got their hands on their complete Facebook user data files - note, this is not the same file Facebook sends if you request your personal history through...

  3. Link Building Query Theory: 7 Crucial Keyword Types for Link Prospect Querying

    Further, you can poke around in forums and see if any thought leaders have participated there. Link prospecting queries remain one of the most versatile and powerful "tools" for link builders. A link prospecting query (also called a "link building...