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  1. Digital Asset Management Strategies to Grow Your Audience

    How could each component of the conversion from podcast to video could be leveraged for a wider and quite often new audience? This is important on this project because YouTube only allows 15 minute segments and the podcast is generally over an hour...

  2. Are the Brains of Search Engine Marketing and Search Engine Optimization Sartorially Challenged?

    He is the host of the weekly Landing Page Optimization show and podcast on WebmasterRadio.fm. And since the press release had hurt the feelings of one or more of my friends in the industry, I also dismissed Roth's observation, "Search Engine...

  3. Effective Search Marketing Strategy Determines Fate of Organizations

    For more information, you may listen to Peter Clayton's podcast where he recently interviewed me on this and related subjects. Even when the query volume is reduced to compensate for potential overcounting, Porters of Racine missed out on at least...

  4. Did-It Does It Again - Uninformed Controversy As Publicity

    Podcast optimization - well podcasts are now videos and most are hosted on YouTube. There are plenty of sessions about them - try "Video Search Engine Optimization: 2009 and Beyond". Paid Inclusion - Yahoo still offers it but it is now branded as...

  5. Social Media Marketing 101, Part 2

    Do you need to produce a video or a podcast before you start the campaign? Join us for Search Engine Strategies New York March 23-27 at the Hilton New York. The only major search marketing conference and expo on the East Coast, SES New York will be...

    Published
  6. Social Media Marketing 101, Part 1

    Many social media sites come in the form of a blog, microblog, podcast, videocast, forum, wiki, or some kind of content community. In the meantime, take a look at some of the Social Media Marketing columns here at Search Engine Watch to learn more...

    Published