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  1. 4 Reasons You Should Start Obsessing About AdWords Quality Score

    The AdWords game is a lot like real estate – it's all about location. You don't need to be card shark to tip the odds in your favor, but you do need to understand the rules of the game – whether you like them or not – if you want to play.

  2. 5 Social Media Advertising Trends to Watch for in 2014

    Countless others (no doubt advertisers) are chomping at the bit waiting for the day that they can place targeted ads on this coveted real estate. However, I fully expect this testing to expand and for video to play a bigger role in Facebook ads in...

  3. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    There are apps to find real estate, apps to find restaurants – even apps to find apps. Google Play, iTunes), according to comScore. Google's hegemony in the browser extends here as well – in addition to the main search app, Google owns an...

  4. Mobile Search iPhone Dance-Off: Google vs. Bing vs. Yahoo vs. Wolfram|Alpha

    Wikipedia, blogs and social networks take up the next section of real estate with news results to follow. Instagr.am comes up first with App Store and Google Play right after. Google We’ve gathered these four search engines in order to test the top...