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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Google+ posts pass Page Rank, and Google+ profiles may show author attribution on results pages, so it's an especially important platform for SEO. Discrete content elements – web pages, images, PDFs, videos, social profiles and brand pages, local...

  2. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    BuzzFeed's rising popularity is creating its own buzz among content marketers who are wondering if the BuzzFeed platform is replacing company-owned blogs as one recent headline asked. Everybody now has the view that you fish where the fish are…I go...

  3. Fortune 500 Social Media: 77% Active on Twitter; 70% on Facebook

    Retailers definitely realize the importance of getting their products and brand in front of customers, especially on a platform where users can easily share with others. This really isn't shocking when you consider that many people take to social...

  4. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    Make sure there's simple implementation on any ESP platform. Most brands do not have huge teams of people working on email; rather, it's usually two or three people in a company and they're are also managing search, social, the website, etc.

  5. 13 Twitter PR Secrets to Report News, Gain Publicity, & Build Relationships

    If you haven't already done so and start monitoring activity via a platform such as Tweetdeck. Keep your company's online newsroom Twitter-friendly and up to date with fresh content. A plus for brands and marketers investing time and resources to...