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  1. 10 Video SEO Tips That Can Truly Impact Your Rankings

    Sometimes tracking is built into your video platform or analytics software, sometimes this is custom code that engineering or IT will build, but it should always report on the number of people that come through the top of the funnel through social...

  2. Conquering Content Marketing, Step 3: Facing the 'Fans'

    Will Lisa's cross-platform campaign be thwarted? When Lisa stepped in for Don a few weeks ago, she suspended all marketing activity, but the company's bashing continued across social media. Hand in Hand: Combining Social it turns out many of them...