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  1. Will Yahoo Torch its Search Deal With Microsoft, Outsource Search to Google?

    Less than a year later, Microsoft and Yahoo struck a 10-year search deal in which Bing would power Yahoo’s organic search results and Yahoo would sell search advertising, with adCenter being the self-service ad platform for both companies.

  2. Biggest Search Events of 2011 & Predictions for 2012

    The kind of growth this platform has seen can’t continue – and young people will be the first out of the door. Microsoft-Yahoo Search Alliance The Microsoft-Yahoo Search Alliance gave Microsoft direct access to some of Yahoo's search technologies...

  3. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    Microblogging, in particular cannot be ignored because based on the latest CNNIC study, more than 195 million users are currently on the platform. Social networking (90 percent) is the dominant platform where Malaysians connect and communicate and...

  4. If Yahoo Exits Japan, How Will it Impact Search Marketers?

    While it is unclear when Yahoo Japan will complete its transition to the Google AdWords platform, the comScore results above is starting to show signs of Google dominating Japan's search market. Hunt says Yahoo Japan has stated its PPC account...