SEO News

Plans Google Foundation

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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    This is a critically important step because it's the foundation of the campaign. It's been pretty clear to most SEO professionals for a long time, even before we knew what a Google Penguin was, that link-building at the enterprise level (and really...

  2. 4 Ways to Expand PLA Success in 2014

    A clean and intuitive feed creates the foundation for success with PLAs. Google's Product Listing Ads (PLAs) have become one of the premier ways for online retailers to promote products and increase visibility on search engine results pages (SERPs).

  3. SEO Keyword Strategy for Fashion Ecommerce Websites: It’s All About Trends

    To establish a foundation of data to work from, start with a review of: Google’s search volumes for 2012 confirm the same popularity for “colorblock dress. As proof of cause and effect, Google AdWords Keyword Research Tool illustrates that monthly...

  4. Pros & Cons of the Top Mobile App Tracking Methods

    confidence and establishes a foundation that allows businesses to effectively implement new mobile technologies. Android Referrer is a standard method for tracking app download provided by Google. The Referrer provides a method that allows...

  5. YouTube Now Gets More Than 1 Billion Unique Visitors Every Month

    Chamber of Commerce Foundation, Gen C is a powerful demographic – not only are they cultural tastemakers, they influence $500 billion of spending a year in the U.S. Gunnard Johnson, Google's Advertising Research Director, posted a related story on...

  6. Google’s Legalize Love Campaign Pressures Governments on Gay Rights

    Guest speakers included Shami Chakrabarti of Liberty Human Rights and Peter Tatchell, of The Peter Tatchell Foundation. To that end, it’s clear Google plans to continue to lead the corporate world in promoting equality for LGBT people in the...

  7. Censoring Google is the Cure for Piracy?

    Censoring search engine results was an idea put forward by Daniel Castro of Information Technology and Innovation Foundation. While President Obama's administration plans to increase its efforts fighting websites by seeking to make it a felony to...

  8. FCC Votes to Pursue Genachowski's Proposed Net Neutrality Rules

    Aptly dubbed an "immodest proposal" by the Free State Foundation's Randolph J. Google has long been a proponent of Net Neutrality. Reacting on the Official Google Public Policy blog, Google's Washington Telecom and Media Counsel, Richard Whitt, wrote: