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  1. 4 UX Tips That Will Improve Your Content Strategy

    The end goal or most important information on a page should be clear. You may find that there is an information gap when it comes to a particular decision-making topic, and you simply need to add content to your website in a place that it will be...

  2. The Smart Way to Optimize Your Amazon Sales Strategy

    Getting the on-page creative elements right on your page can help with your conversion rates and also help you rank higher in organic results on Amazon. On-Page Optimizations Now that your product listing page is well set up it’s time to up the...

  3. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    This information is primarily on paid advertising, but on the SEO / content marketing side of keyword competitive spying, the example below shows the keyword "Web Hosting Company" top SEO Competitor; Root URL, Google Rank, # of Back Links, Indexed...

  4. SEO for Startups & New Businesses: An 11 Step Plan

    Discrete content elements – web pages, images, PDFs, videos, social profiles and brand pages, local listings, and off-site (reviews) pages all require on-page optimization. Google+ posts pass Page Rank, and Google+ profiles may show author...

  5. How Personalizing Websites With Dynamic Content Increases Engagement

    From an organic search standpoint, displaying relevant content related to page content provides more products to a specific consumer so that they engage the page longer, search for more products, and provides a robust, personalized, shopping...

  6. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    Fun fact: Task completion rate is a much better measure of engagement than time on page, page exit percentage or any other out-of-the-box GA metric. Within minutes, you can ask people if they found what they were looking for on the page; if there...

  7. Top 8 Google Analytics Reports for Managing Organic SEO Campaigns

    Pro tip: Place the landing page URL into a keyword density analyzer for additional insights. A single report designed as a starting point for page analysis. This report displays landing page URLs along with the page titles providing a general...