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  1. Top Brands Now Testing Pinterest Promoted Pins

    We first learned about Pinterest’s plans for promoted pins in September 2013. Now, Pinterest is taking the test into the next phase with a group of leading brands that will try promoted pins advertising for search and category feeds.

  2. Top Online Retailers Favor Facebook for Traffic and Sales [Study]

    This method of discovering new products beat finding them on the brand's Facebook page as well as browsing Pinterest pins, according to the data. Social technology company 8th Bridge released its third-annual Social Commerce IQ report, which looks...

  3. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    More and more relevant content came to them in the form of shared links in email, posts on message boards, Likes on Facebook, tweets on Twitter, pins on Pinterest, etc. At the dawn of Web 2.0 a couple of years after the collapse of the Internet...