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  1. Travel Agencies Aggressively Targeting Hotel Brand Name Keywords in PPC [Study]

    In its report, BrandVerity acknowledged the fact that the hotel’s ad was a small slice due to regulations from advertising platforms against double serving ads from the same domain, but it did give tips on how brands could get a bigger piece of...

  2. How to Use the Browser & OS Reports in Google Analytics, Plus 15 Reasons Why

    Another way to look at it is using the pie chart functionality which can show you the percentage of revenue being generated from each dimension you're reviewing, like so: The pie chart still shows yes or no, rather than being broken down, as the...