That's the premise of The Big Switch: Rewiring the World, from Edison to Google, the latest book by Nicholas Carr, former executive editor of the Harvard Business Review. Nicholas Carr: I think it's a combination of technical and economic factors.
That's the premise of The Big Switch: Rewiring the World, from Edison to Google, the latest book by Nicholas Carr, former executive editor of the Harvard Business Review. In today's SearchDay, "Q&A with Nicholas Carr, author, The Big Switch," we...
When I got Nicholas Carr's new book, "The Big Switch," I opened it and didn't put it down until I finished. At the risk of forming an Oprah-esque must-read list, Nicholas Carr's latest book is certainly worth your time.
