SEO News

Physical Access

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  1. Click to Call, Cross-Device Conversions Deliver AdWords Revenue Lift for 1-800-Flowers

    But, what about other types of businesses – those brands that may not have a physical location? It’s come to be expected these days that when you’re on the go and looking for a business’s phone number in the search results, you can access that...

  2. 4 Ways to Expand PLA Success in 2014

    With these additions, PLAs tie in to physical store locations and available offline stock. So merchants can now access product inventory details directly within AdWords, not just through the feed. This holiday shopping season, global retailers...

  3. How to Create Compelling Content Based on Learning Styles

    Physical Physical learners are very much hands-on people. For those lucky enough to have access to data from the likes of Hitwise and/or CisionPoint you can quickly build up a powerful story with this kind of data that proves to editors you have...

  4. Matt Cutts: Merchant Quality to Affect Google Search Rankings

    Features that will help you determine if a website is a true merchant include: a “view your shopping cart” link that stays on the same site.a shopping cart that updates when you add items to it.a return policy with a physical address.a shipping...

  5. Note to FTC: Google Satisfies Information Needs Way More Than Shopping Needs

    Perhaps not a totally original idea as Professor Vannevar Bush had a similar thought back in 1945 when he argued in the Atlantic Monthly that “as humans turned from war, scientific efforts should shift from increasing physical abilities to making...