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Phrases Search Tail

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  1. Last-Minute SEO - Here Come the Holidays!

    Long tail can be a huge winner because people use so many different types of phrases to find the items they are looking for and Google’s Hummingbird update rewards these types of searches. Long Tail generally refers to those with four or more...

  2. Forget Big Content – Small Content Is Critical to Search Success

    By typing in a number of key phrases into the tools, you can quickly extract large number of longer-tail content questions to answer. And given that user behaviors are also changing with regard to how we use search engines generally, it results in...

  3. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    A Q&A strategy would not only improve your customer service by answering common questions, but it may increase their search presence by ranking for more long-tail keywords. Brands can optimize for conversational or long-tail queries by deploying a...

  4. Why Is It So Hard to Increase Your Search Rankings By One Spot?

    You will get most of your traffic from the long tail, but the head term has the most branding value. Why it is so hard to tell what it will take to increase your rankings for specific search phrases? Targeting specific individual phrases with a...

  5. Linkable Asset Strategy: How to Pick & Prioritize Assets

    A single, relevant, traffic-driving, mid-tail term like "home security cameras" can be turned into a range of overlapping content types, including: Not only do I want to uncover relevant terms with commercial intent, but I'm also mindful of terms...

  6. The Content Marketing Elephant & the Enterprise

    Each individual feels a different part of the elephant, but is limited to only one part, such as the ears, the tail, or the tusk. For the sake of discussion, let's presume that the organic search team initiates building a content marketing piece...