Heather Lloyd-Martin is the Director of Search Strategies for webSourced, Inc, and author of the ebook Successful Search Engine Copywriting. Oneupweb Study Finds Longer Search Phrases Convert Better Than Shorter.
Jill Whalen and Heather Lloyd-Martin begin a new monthly column on ensuring that your page content is well written from a search engine's perspective. How Search Phrases can Help Copywriters - And Your Visitors SearchDay, Mar.http...
by Heather Lloyd-Martin, Guest Writer Heather Lloyd-Martin is the President of SuccessWorks. Contact Heather at heather@searchenginewriting.com. People focus on one, two and three keyword phrases, but they aren't capitalizing on other phrases.
Heather Lloyd-Martin is the President of SuccessWorks. Contact Heather at heather@searchenginewriting.com. We started with over 8,000 keyword phrases which we paired down to 1,307 to support SEM activities," says Tweedy.
Heather Lloyd-Martin is the President of SuccessWorks. Contact Heather at heather@searchenginewriting.com. We started with over 8,000 keyword phrases which we paired down to 1,307 to support SEM activities," says Tweedy.
by Heather Lloyd-Martin, Guest Writer Heather Lloyd-Martin is the President of SuccessWorks. Looking only at traffic is not 'big picture' thinking," says Lloyd. The difference between B2C and B2B search marketing is the research," says Ben Lloyd...
In a session entitled "Writing for the Search Engines," RankWrite co-moderators Jill Whalen and Heather Lloyd-Martin (http://www.rankwrite.com) spoke on the subject of developing content for a web site that maintains a good balance between ranking...
