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Phone Handsets

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  1. Google Launches GetMo Mobile Optimization Initiative in UK

    Based on Google's HowToGoMo U.S.effort, GetMo offers testing materials, developer guides and case studies designed to help businesses optimise their sites for mobile handsets. The company said that the campaign is being launched in what has become...

  2. Mobile Search Marketing for BRIC -- Country by Country

    In "Mobile Search in BRIC: Tips and Tricks" we looked at the different strategies required to effectively take advantage of the possibilities offered by search marketing for web-enabled mobile phone handsets, which have already outstripped desktop...

  3. Mobile Internet Usage Becomes the Norm for Many in U.S.

    Those factors include better handsets, better networks, and better user interfaces. The Instinct has a touch screen, it looks like another phone," Donovan said. Accessing the mobile Web is a daily activity for 22.4 million mobile users in the U.S...

  4. GPhone Coming Soon, Should IPhone Worry

    The phone is being manufactured by a small Taiwanese-based company, "that makes its own (relatively obscure) brand of handsets, plus house brands for carriers including Vodafone and Telecom New Zealand," the National Business Review reported.

  5. comScore Acquires M:Metrics

    With the substantial growth of 3G devices and Internet friendly handsets, we believe we are now at an inflection point in Internet usage on mobile devices,” said Dr. MobiLens is a syndicated monthly online survey that captures overall mobile phone...

  6. The Challenge of Mobile Web Analytics

    Unfortunately, this doesn't work well in the mobile environment, because most handsets don't support JavaScript. Another problem: all visitors with the same carrier and phone type will be indistinguishable from one another.