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Phone Calls

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  1. Don’t Forget to Invest in Content (Not Just “Content Marketing”)

    This saves your support and customer service teams valuable time having to answer these questions on the phone, writing up lengthy email responses to questions (over and over again) and also gives them somewhere to point customers to help them...

  2. 7 Reasons Your SEO Campaign Will Fail and What You Can Do About It

    It's a mistake to simply measure the results of an SEO strategy based on one data point, such as rankings or phone calls. Whether you're managing a campaign yourself, or you've hired an SEO professional, ask these 7 questions to determine if your...

  3. Social Customer Service Secrets to Avoid Negative Search Results

    Put some scripted processes in place for your customer service department to transition a complaint originating in social media to a phone call or private chat as quickly as possible. Speech coaches will tell you that smiles come through when...

  4. How FREE Website Call Conversion Tracking From Google Will Benefit You

    I have always told my clients that if you get more than 20 percent of your sales or leads from phone calls, then you need to invest in call analytics to help identify which campaigns and keywords are working and which ones are wasting money.