When In Doubt, Get On the Phone Pick up the phone if you're unsure. No longer does being a journalist only mean attending at minimum a four-year university and working your way up the chain in a traditional print publication house, such as The New...
He said it’s crucial for advertisers to include important local identifiers like maps, driving directions, and phone numbers. Mobile is movin’ on up as a preferred device for consumers to perform research on and purchase with in the U.S.
I remember the first time I used a press release, the nice guy I talked to on the phone actually gave me the tip. The issues that can arise from some press release networks are the mass-scale duplicate content and redundant anchor text links across...
As an example, Grasshopper, sellers of virtual phone systems, launched their Entrepreneur Movement and created a short but brilliant video that just works. Especially now, most of us do a lot more than simply build links or worry about rankings.
One of my clients had a hacker break into his network and steal his social security number, home and office addresses and phone numbers, and credit card numbers and expiration dates, all unbeknownst to him.
Content for these types of searches should include basic contact information – address, phone number and operating hours – as well as a short description of the location highlighting why a visitor should choose that location.
This can be difficult on the phone or through email, and online translation services are not always reliable, so face-to-face interaction is incredibly important. Expanding internationally is extremely challenging.
Email is great for HARO interviews, phone even better, and where people are really interesting, a Skype video interview can be very compelling. Most of us are under pressure to create, fresh, compelling content, whether it is to promote our own...
For example, up to 47 percent of UK searchers and up to 73 percent of U.S.mobile users look for a business’ phone number, which indicates high interest in location. Since local relevance is a high priority for mobile users in both geographies...
So if you're building an app for an iOS, Android, Windows Phone or whatever, it won't usually be written with HTML and CSS, but rather Objective C, Java or some other higher-end coding languages.That said, there's a way to "cheat" this by using...
They have tremendous reach into almost everyone's lives through Windows 8, Office and Xbox, as well as to a lesser extent, Windows Phone. The day they decided that Bing Ads (formerly known as Microsoft adCenter) had to be different from AdWords.
The next thing is to send really thorough emails, or, if you're on the phone, give really thorough explanations. In a series of six videos, CPC Strategy's CEO Rick Backus answers some of the major questions and issues surrounding Google Shopping...
According to a Google/Nielsen study released in March, three out of four mobile searches trigger follow-up actions, whether it be further research, a store visit, a phone call, a purchase or word-of-mouth sharing.
Phone calls are one of the top actions for mobile users. So make sure you present the phone number as a call-to-action – you can do this by using jQuery on the page (more below), and use CSS to style it appropriately if you want it to look like a...
According to Microsoft, nine out of 10 people disapprove of this, and Microsoft suggests that these people should move to Windows Phone because their store "doesn't share our customers' personal information with third-party app makers.
He wrote a few paragraphs explaining what happened, and he provided his full signature, including email address and phone number. When business owners first reach out to me about a Penguin hit, their emails can be hard to get through.
A structured citation is a mention of your business' NAP (business name, address, phone number) on an IYP (Internet Yellow Pages) or directory website (e.g. If you're a small local business, having a Google+ Local profile is imperative to putting...
The Facebook phone has arrived, or will arrive on April 12, giving the social network giant a new window into its users' mobile habits and a more consistent, always-on connection for members of the Facebook community.
Many websites are designed with the end goal of converting traffic into phone calls to further nurture a lead. Phone call analytics platforms charge a monthly fee to utilize multiple 800 or local numbers, which are then associated directly to a...
Don't ask people to print out coupons shown on phone. Feature phone users – outside the most developed countries, are dominant – 158 million visitors used opera (the major feature phone browser) in 2012 – do you want to ignore them?
