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  1. How to Find a PPC Niche & Attract Customers

    And pH is just one of the myriad soil factors over which plants have control through their exudates. Think you’re stuck with a not-so-great market or competitive environment? In search marketing, you often have a lot more control over those factors...

  2. Bob Moog Rocks Google Homepage With Synthesizer Logo You Can Play

    Over an educational career that saw him attend Queens, Columbia, and Cornell, Moog earned a bachelor’s degree in physics, an electrical engineering degree, and a Ph.D.in engineering physics. Google’s homepage logo today celebrates Robert “Bob” Moog...

  3. Who Is Duncan Watts and Why Is Everything Obvious ... Once You Know the Answer?

    He holds a B.Sc.in Physics from the University of New South Wales, and Ph.D.in Theoretical and Applied Mechanics from Cornell University. The keynote speaker at SES New York 2011 is Duncan Watts, a principal research scientist at Yahoo!

  4. Could A New Technique Change How Search Engines Work?

    DiaTM figures out enough language relationships that over time it does quite well," said Steven Crain, Ph.D.student in computer science and lead author of the paper that describes diaTM. Researchers at Georgia Tech have developed a machine-learning...

  5. Happy Birthday Google. 12 Years On, Then & Now

    And ironically, as industry commentator, Chris Sherman wrote for Search Engine Watch (SEW) in 2003, Google Inc.may never have existed, if it wasn't for Andy Bechtolsheim, founder of Sun Microsystems, giving Stanford PH.d students, Larry Page and...

  6. Online Reputation Management Case Studies: BP Oil Spill, Toyota Recall, and Goldman Sachs Fraud Charges

    Timothy Coombs, Ph.D. In the post, I asked, "Is your company prepared for the inevitable crisis to come? Today, one of the most important lessons learned from the BP oil spill, Toyota recall, and Goldman Sachs fraud charges is just how few...

  7. Matt Cutts of Google Joins Extreme Makeover: Live Site Clinic at SES San Jose

    Before Google, he was working on his Ph.D.in computer graphics at the University of North Carolina at Chapel Hill. Matt Cutts, the Software Engineer Guru at Google Inc.will be joining the panel during the Extreme Makeover: Live Site Clinic at SES...

  8. Do We Need Educational Standards For Learning SEO?

    Why would you take the time and spend the money to get a Ph.D.from a university that isn't accredited? Back in February, SEW Expert Chris Boggs kicked off the discussion in a call to standardization where he proposed the need for a clean glossary...

  9. Yahoo Confirms Icahn Proxy Fight

    Trained in both law and economics, Bebchuk holds an LL.M.and S.J.D.from Harvard Law School and an M.A.and Ph.D in Economics from the Harvard Economics Department. Yahoo has confirmed that billionaire investor Carl Icahn has initiated a proxy fight...

  10. Yahoo! Open Search Platform Recap with Andrew Tomkins

    Andrew received bachelor's degrees in mathematics and computer science from MIT, and a Ph.D.in CS from Carnegie Mellon University. At last month's SES New York, Kevin Newcomb covered the Thursday morning keynote by Andrew Tomkins in an article...