A Pew Internet study found that less than 30 percent of users read long-form content on a smartphone whereas 80 percent of tablet users do. Finding the right match is already complicated, and adding in the source device sheds some light on visitors...
Rethinking Mobile Search in Light of New Data From Google/Nielsen and Pew – ClickZMobile search is clearly having a very disruptive impact on brick-and-mortar retailers, and yet these same retailers are under-investing in mobile because the proof...
A Pew Internet survey found that 65 percent of Internet users in the U.S.used social networking sites, up from 61 percent the previous year. Sixty-one percent of adults under 30 reported that they used a social networking site at least once on a...
EMarketer takes popular research reports, like Pew Internet and comScore, and packages their insights into digestible chunks and charts. The Internet has abundant information, but finding just the right information you need is time consuming if you...
On Friday, Nov.the Pew Research Center’s Internet opinion leaders. If the presidential election were held today, Barack Obama/Joe Biden, the Democrats would get 36.7 percent of the vote, and Mitt Romney/Paul Ryan, the Republicans would get 36.1...
Google is more popular than Wikipedia or other online encyclopedia sites, YouTube or other social media sites, major news sites like The New York Times and CNN, and “traditional” sources of information (e.g.textbooks, print books, online databases...
Pew Internet set out to answer these questions in a recent project. Download the full report from Pew Internet for further insights on Internet content creators and curators to learn more. Pew Internet wrote of their methodology:
In January 2011, the Pew Research Center conducted a broad research initiative to better understand how people learn about their local communities in the "SoLoMo" era. The Internet (and search in particular) has come to dominate the manner in which...
Late in 2010, that figure was just 2 percent, according to Pew Internet. While nothing beats your own experience and data, Pew Internet offers a broad overview of the types of users who are most likely to use Twitter, and use it often.
Pew Internet recently reported that 65 percent of Internet users in the United States use social networking sites. Social platform Meebo has announced their acquisition by Google. The deal, reportedly worth $100 million, is designed to help Google...
Pew Internet has collected search engine user data for more than a decade and report that currently, users are more satisfied than ever with the quality of search results. Fully 91 percent of respondents to Pew Internet’s Search Engine Use 2012...
Eight out of 10 Internet users look for health information online, making it the third most popular online activity (behind email and using a search engine), according to a Pew Research Center report.
After a slowdown in the fall of 2011, the share of adults who owned tablet computers or e-readers nearly doubled over the holidays, according to a new report from the Pew Internet and American Life Project.
A compilation of studies from eMarketer, PEW, and region-specific groups has examined social network use and trust for regions around the world. However, there are several emerging markets where social networks have an even higher penetration...
Similarly, Pew Research found that: Smartphone – Mobile devices with full Internet browsers. Yet, our ability to participate and profit from ad auctions is dependent on a deep understanding and manipulation of a wide variety of signals.
PEW Internet recently conducted a survey in which 1087 adults (age 18 and older) were interviewed in both English and Spanish about their habits when searching for local businesses and restaurants. When they do: say they rely most on the internet...
Spoiler Alert: According to the Pew Research Center’s report, The State of the News Media 2011, “Only one of the three networks, NBC, managed the previous transition in television news — to the cable era — with much success.
The first indication appeared back on July 25, 2007, when the Pew Research Center’s Internet reported: “The picture of the lone internet user, buried in his or her computer, does not ring true with most who view online video.
A survey from Pew Internet indicates that search engine and email usage are the top ways people spend time online. Search engines have been the single most popular use of the web since Pew Internet began crunching numbers back in 2002.
Kathleen Moore of the Pew Internet Project has just written a report that says 71 percent of online Americans now use video-sharing sites such as YouTube and Vimeo, up from 33 percent 4.5 years ago. Pew also found that Internet users in rural areas...
