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  1. 40% of Facebook Users Visit the Site Multiple Times Per Day [Study]

    As social media users are diversifying their online networking platforms, Facebook remains the dominant player, according to Pew's Social Media Update 2013. Pew's new study reveals that more that 7 in 10 online U.S.adults had Facebook accounts in...

  2. The Biggest Mobile Trends and Stories of 2013

    Pew) In August 2012, Google published its famous Multiscreen Study, which stated that for the average user, cycling between smartphone, tablet, and desktop throughout the day is the norm. In hindsight this seems obvious, but at the end of 2012 it...

  3. 5 Steps to Building a Results-Driven Multi-Channel Plan for 2014

    A recent Pew Study reveals that there is crossover between social media platforms, as illustrated in the context of news. One of the most important aspects of the marketing plan in 2014 will be allocation of resources across channels to support...

  4. Photos & Videos as Social Currency: The People Behind Content Creation & Curation

    This was the first time Pew had examined users of these three social content sharing sites, so there are no comparisons to historical data available. Content creators working with original photos are more likely to fall into the 18-29 age group...

  5. How Big Data is Fundamentally Changing Local Search

    In January 2011, the Pew Research Center conducted a broad research initiative to better understand how people learn about their local communities in the "SoLoMo" era. Their findings further substantiated that the manner in which we communicate...

  6. Google Buys Meebo in an Effort to Beef Up Google+ Engagement

    Pew Internet recently reported that 65 percent of Internet users in the United States use social networking sites. Social platform Meebo has announced their acquisition by Google. The deal, reportedly worth $100 million, is designed to help Google...

  7. Search Engine Users Dislike Personalized Search But Like the Results

    Fully 91 percent of respondents to Pew Internet’s Search Engine Use 2012 survey say they always or most of the time find the information they are seeking when they use search engines.percent say that most or all the information they find as they...

  8. Google, Facebook Offer News Sites Lessons on Ad Targeting [Study]

    Only three news sites – CNN, Yahoo News and The New York Times – out of 22 appeared to use high levels of ad targeting, according to a Pew Research Center study. For the study, Pew Research analyzed 5,381 advertisements on the main websites and...