Up and coming search engine DuckDuckGo raised a round of funding lead by Brad Burnham of Union Square Ventures along with Scott Banister, Jim Young, Jeff Miller, Joshua Schachter, Kal Vepuri, Joshua Stylman and Peter Hershberg.
Peter Hershberg is a founder and managing partner at Reprise Media. Prior to founding Reprise Media in 2003, Peter spent over ten years in the interactive space in a series of consulting and management roles, including as a VP at Ask Jeeves.
We'll look at the full results on Monday, but in preparation for the big game, Reprise Media's Peter Hershberg takes a look at the search presence of some past and potential advertisers in today's SearchDay, "Super Bowl Advertiser Search Trends.
Arguing that bid management is dead were Misty Locke, president of Range Online Media, and Peter Hershberg, managing partner of Reprise Media. Next, Chris Zaharias got up and presented the case for bid management being alive and well, then Peter...
Peter Hershberg posted an interesting piece of informatioin inside his take on QS. Okay the Quality Score discussions have been busy lately. While we would all like to have a light turned on inside the 'black box' there has been some insight given...
The article explains Peter Hershberg's, from Reprise Media, definition of the two. If you're not familiar with our blog, click on any of the links below, or visit the blog's home page at http://blog.searchenginewatch.com/.
The article explains Peter Hershberg's, from Reprise Media, definition of the two. A ClickZ article named Paid Search Spawns 'Drafting' and 'Hijacking' Strategies discusses the differences of 'drafting' and 'hikacking' tactics and its legal/ethical...
Heal Thyself is a very nice piece from Peter Hershberg at SearchViews that looks at how ads on Google are running in violation of its own editorial policies such as relevancy, allowing multiple ads for the same advertiser, trademark guidelines...
Josh Stylman and Peter Hershberg from SearchViews offer their "take away" from the Diller/Battelle conversation. Here are a few highlights: From Red Herring: I see my company getting involved in making product in the vernacular?
Peter Hershberg, a managing partner at search engine marketing company Reprise Media, said it typically takes Google's editorial team 72 hours to remove ads that violate Google's policies. More calls that Google might be to slow in reviewing ads to...
As massive as Google and Overture are .they have a finite amount of inventory," Peter Hershberg, managing partner at search marketing firm Reprise Media, New York, said during a Search Engine Strategies panel covering alternative search ad programs.
Google's network currently holds about 53% of the paid listings distribution on the Web, said Peter Hershberg, Managing Partner of Reprise Media, while Overture's networks holds 45%. One value proposition that Hershberg said he found with the...
