It’s easy to get carried away with the “coolness factor” of social media like number of fans, followers, design, apps, and so on that folks forget the purpose of a business is to create customers, as Peter Drucker said.
Warren Buffett, Steve "Woz" Wozniak, and the great Peter Drucker). If there is no literal "interest" in Facebook's targeting interface some marketers will wipe their hands of the platform and declare, "My customers aren't on Facebook" and go back...
It's time to trot out my favorite Peter Drucker quote again, 'Help is defined by the recipient'. How to Approach a Company About their SEO? Cre8asite Forums I've never had any luck in telling companies even about the most damaging problems with...
