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  1. Facebook Graph Search: How Multi-Location Brands & Local Marketers Can Capitalize

    Traditional search engines return relevant content from the entire web; Facebook’s Graph Search returns highly personalized content from the searcher’s own personal network (social graph). Those who already embraced Facebook local marketing tactics...

  2. How the Filter Bubble Impacts Google, Bing Search & What It Means for SEOs

    Google Users Dislike Personalized Search Results [Survey] Search Engine Users Dislike Personalized Search But Like the Results Facebook’s news feed is another example cited of an algorithm that progressively reinforces our input biases by surfacing...

  3. New Google Browser Extension Helps You Find Related Web Content

    While it's not likely that this will make a substantial impact on Google's algorithms overall, it may become another minor metric, especially for personalized Google results. You can optimize your media or page content by improving your rank on...