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  1. How the Filter Bubble Impacts Google, Bing Search & What It Means for SEOs

    Search Engine Users Dislike Personalized Search But Like the Results Google Users Dislike Personalized Search Results [Survey] SEO professionals rate anchor text as the most important ranking factor and a healthy backlink profile remains a core...

  2. New Google Browser Extension Helps You Find Related Web Content

    While it's not likely that this will make a substantial impact on Google's algorithms overall, it may become another minor metric, especially for personalized Google results. These have ranged from a tool designed to help Google make charitable...

  3. Is Your Landing Page Relevant?

    With Google collecting the data it needs to develop searcher personas, the search experience is becoming far more personalized. User relevancy issues can quickly become search engine issues, compounding the problem and making it harder to regain...

  4. SEM Vendor Checklist

    How do you measure organic prominence in light of Personalized Search? We report the top search marketing news daily at the Search Engine Watch Blog. We've all heard anecdotes regarding the unfortunate results of under-qualified or downright...