SEO News


  1. 5 Key Takeaways From a Successful Social Media Campaign Built on Human Connection

    Campaigns that evoke emotion, personalize and promote social interaction amplify the power of good deeds -- and sales. Face-to-face transactions are replaced with digital transactions that require less -- or no -- human interaction.

  2. How Personalizing Websites With Dynamic Content Increases Engagement

    The retailer reached out to Monetate, which specializes in providing eCommerce site personalization through technology, and asked for help to personalize their customers' experiences. How to Personalize Content for Greater Engagement

  3. New BloomReach Tool SNAP Personalizes Site Search, Navigation for Shoppers

    An additional way merchants can personalize the shopping experience in SNAP is through its autosuggest control. Making the web experience unique to your audience is something marketers strive for. That’s why real-time personalization technology and...

  4. The Bra Tree – A New Way Of Thinking About Evergreen Content

    Not only does this personalize the company, but it preemptively answers a common question in a positive way. A few hours south of Las Vegas, Christmas Tree Pass winds through rocky cliffs and fields of scrub brush, Yucca plants and wizened pinion...

  5. 8 Elements to Test in User Reviews

    Stars are typically the most common rating icons, but that doesn’t mean you can’t personalize them to fit your brand. User reviews are the most under-tested element on product pages – and can have significantly positive effects on conversion rates.