SEO News

Personalization Features

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  1. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    When asked about personalization factors that could influence rank data, Adams said, "You'll never rank in personalized search unless you rank generically as well. Search Engine Watch recently chatted with Chris Adams, co-founder and CTO of gShift...

  2. New BloomReach Tool SNAP Personalizes Site Search, Navigation for Shoppers

    That’s why real-time personalization technology and methods are gaining ground. If site experience – search, navigation and personalization – relies on tagging, rules and a collection of disjointed widgets, businesses miss opportunity at best and...

  3. InboundWriter Promises More Insight into How Content Will Perform Prior to Publishing

    Now, that's a bold statement, and when I asked Besthoff how the tool reconciled that data against things like personalization in search, he said its algorithm does factor that in. In a nutshell, the tool offers a straightforward way for content...

  4. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    A New Mobile Experience Designed for the Everyday Professional – LinkedIn BlogAndroid and iPhone apps get redesign to put more emphasis on images and personalization. Facebook tests larger photos and icons to increase the prominence of links...

  5. Search Industry Call to Arms: SOPA, Keyword Not Provided and Lying SEOs

    Time to assess the social graph and personalization elements of the SEO program. But consider this: for years, I have talked about personalization and behavioral data, then social graph. However, losing key positions to new search engine features...