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  1. Learn With Google: 10 Mobile Marketing Tips from Googlers at #SESSF

    For a great example of a user-friendly in-app e-commerce experience, Google Product Marketing Manager Adam Singer recommends marketers look to Amazon. We've probably heard this a million and one times, yet few have mastered the ability to measure...

  2. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    So, the responsibility to take ownership of the relationships initiated through social media falls squarely on the shoulders of the brand manager. Customers have unprecedented control in how they interact with information and brands.

  3. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    Then they set goals and measure progress for each individualized portfolio.iCrossing is a world class digital marketing agency,” said media manager Chris Greene on the first day of SES New York. At the opposite end of the floor, Yext helps its...

  4. PRWEb and PitchEngine: SEO Smart/SMO Sexy Newsmakers

    We started using PRWeb in 2008 and it’s been one of the best decisions we’ve ever made,” says Ed Adams, Manager for the Global Public Affairs Department at the DuPont Company. PRWeb based on my personal experience is easily the most SEO friendly...