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  1. 10 Vital Steps to Building Social Influence

    Moving away from mass marketing messages to distribute unique, personalized messages and a user experience designed to yield results would prove to be highly effective in the 2008 campaign, and subsequently adapted for the 2012 campaign.

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google gets consumer service ultimatum from German consumer groups – PCWorldGoogle issued ultimatum: answer user's questions by email or go to court. Apple records and keeps users' Siri queries for up to 2 years – Los Angeles TimesData is...

  3. Driving Consumer Insights With Mobile Analytics

    You have to take all of these things into consideration, because if your app starts crashing or giving the user a bad experience you're dead in the water. This was important because it was much different than the experience on their website where...

  4. 14 Tips on How to Become a More Efficient SEO Professional

    WriteMonkey is a word processor with a totally stripped back user experience that can help with longer consultancy documents or blog posts. If you’re editing a lot of data you might need to view how changes in one area make a difference somewhere...

  5. Pros & Cons of the Top Mobile App Tracking Methods

    Pros: The whole process happens in about 300 milliseconds and is transparent to the user. A significant part of that business involves being able to monitor the success of mobile ad campaigns at the level of the individual user in order to be more...

  6. Google as Your Identity Provider: Where Are We Now?

    No more passwords is the main selling point of the NSTIC program to the User (Me), so it takes a lot of reading and dissecting of documents to understand what is not being stated and what words like “privacy” and “anonymity” mean in the identity...

  7. Facebook Claims Site Scraper Responsible for Leak of 1 Million User Emails

    Yesterday, we reported that a blogger claimed to have purchased a list of over one million Facebook user emails, complete with full names and the URLs of their Facebook profiles. No Facebook passwords were leaked with the user emails.

  8. Facebook & Twitter Apps Exploited to Profit From Private Data

    According to Shopov, he returned the data file to Facebook and was cautioned not to speak with anyone about his ability to buy personal user information from an app developer. We asked Facebook for a statement regarding the validity of this alleged...