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  1. Android’s New Feature Paves Way for Apps Replacing Web

    Now Google is considering ways to let consumers try out new apps without downloading them in full, something that could save people time and data usage on their mobile phone plans as well as lead to more downloads, according to a person involved...

  2. 4 Tools and Tips That Will Help You Be a More Analytical Marketer

    Instead of enlisting the help of everyone you know, including that one person who still uses AOL, this tool will preview your message across more than 30 email clients. There are tons of tools out there for gathering data and guiding our strategies...

  3. How to Work When Nothing Seems to Work

    While either type of situation can be a very frustrating experience, it’s important to not assume any one person is to blame. Put all of the blame on one person or one department; don’t interpret unresponsiveness as dispassionate and uncaring

  4. Social Customer Service Secrets to Avoid Negative Search Results

    People shared the secret that when customers are happy, they keep their product longer, they spend more over time, and they share their happiness with others either in person or on social networks. The new rules of selling and customer service are...

  5. Is a Proposed Twitter Algorithm the Death of "Real Time" on the Social Platform?

    That user already follows the person whose tweet they’re now seeing. From a Wall Street Journal (WSJ) report, Noto was quoted as saying the reverse chronological order of content that Twitter is known for "isn’t the most relevant experience for a...

  6. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    He talked about the loss of referrer data, where you might not know if a person came from Google. In this session at BrightEdge’s Share 14 event, brands like Groupon, Red Door Interactive, and Global Strategies discussed how they’ve shifted their...