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  1. Amazon's 4 Pillars of Success: A Preview of Jeffrey Eisenberg's Pubcon SFIMA Keynote

    They have clearly communicated group goals and the means for all to see the data to understand how they are performing in real-time. Your company can as well, says best-selling author and online conversion optimization expert Jeffrey Eisenberg.

  2. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    And, after a look at other keywords these guys are performing against, it's pretty compelling (data via SEMRush.com): On occasion, I'll search [search engine optimization companies] on Google to see just who is showing up.

  3. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    This example shows the top three best performing ads for Sears.com for the keywords "mr coffee coffee grinder", "pickup snow plows" and "canon rebel t2 35 mm". The concept of this strategy is to hide your ads from the competition by blocking their...

  4. 40% of Marketers Want to Reinvent Themselves: Data & Change at Adobe Summit 2014

    According to Adobe research, 63 percent of high-performing companies say they're "completely focused" or "very focused" on personalizing experiences for customers; even the majority (53 percent) of "low-performing" companies said the same.

  5. Top 8 Google Analytics Reports for Managing Organic SEO Campaigns

    This report shows how different browsers are performing on your site. You'll see which browsers are performing well and which may be problematic. The biggest problem isn't acquiring data. In fact, many people are suffering from paralysis of...