The session was moderated by Dana Todd, SVP Global Marketing, Performics. Imagine having a computing chip in your toothbrush to count the number of strokes you’ve racked up so it can alert you when you need a new toothbrush.
Inspired by Richard Kirk's open performance review of the Performics SEO strategy, I set out to establish some benchmarks for successful content ideas in 2012 as a basis to award specific badges of honor for each article.
Performics told us Twitter followers engaged the most with brands on Friday in the early morning around 5 a.m.and then again in the evening, after shoppers got their second wind, around 5 p.m. In the wake of Black Friday e-commerce reports, more...
The biggest trend Performics saw this year was in mobile CPCs, which were far below what they were last year. Performics saw holiday shopping begin to ramp up five days before Black Friday (Sunday). The most popular type of Facebook post from...
Performics Life on Demand 2012 Summary Deck from Performics A recent study from marketing firm Perfomics shows that 33 percent of people are most likely to respond to brand offers when they are reposted by a friend.
BrightEdge CEO Jim Yu told Search Engine Watch how their expansion into the UK came about: "At the end of last year, we had built a solid business in the UK and Europe with agencies like OMD, SMV and Performics; and great brands like Hotels.com...
Dana Todd (SVP, Marketing and Business Development, Performics) moderated the panel, which featured Lars Feely (Group Search Director, Neo@Ogilvy), Brenda Fiala (VP Strategy, Blast Radius), Mark Huffman (Executive Production Manager, Procter a...
Similarly, data from Performics indicates that tablet and desktop searchers spend more money directly on their device when compared to smartphone searchers. A recent webinar collaboration between comScore and Performics explored the differences...
Performics CEO Daina Middleton tells us, “Search in general is at a turning point. Performics is “incorporating social into everything we do; we used to do this with digital, we talked about it as something separate.
Performics reports a 120 percent increase in Black Friday paid search spend, with clicks up 65 percent over 2010. Black Friday online shopping spend in the U.S.market jumped 26 percent this year over last, to $816 million, says comScore.
Editor's Note: Richard Kirk, Head of SEO at Performics Worldwide, took issue with Gareth Owen's (Head of SEO at Steak) recent column on Search Engine Watch and asked if he could post a rebuttal. Given this is a thorny issue that really has divided...
I’ll be joined by Fionn Downhill, VP of Strategy for SyCara, Todd Friesen, Director of SEO at Performics, and David Naylor, SEO at Bronco. I wrote last month about my love/hate relationship with search engine optimization.
Seoung-A Yoon, associate manager at Performics, shared an anecdote that Koreans like to joke that they visit Naver when they are bored as it provides lots of interesting information and is a great way to pass time.
The ROI Research study, sponsored by Performics (a search engine marketing company), involved surveys of 2,997 individuals who actively use social networks. As Daina Middleton, Performics's CEO, stated, "Individuals have embraced social networking...
Kerstin Baker-Ash, Head, Performics Canada If you’ve ever been to Tim Horton’s, then you know what a double-double is. For our American readers, it’s a filtered coffee with two creams and two sugars. Well, if you attend SES Toronto June 13-14, 2011...
Link Building in the Age of Mobile & Instapaper - Performics Search Industry News Google Probe Said to Be Focus of Calls to Companies by FTC - Bloomberg Osama Bin Laden Dead - Top Search On Google - Search Engine Roundtable
Mobile Paid Search Impression Share Crosses 10% Threshold - Performics Here's a roundup of today's other search news and headlines from around the web. Search Industry News Google Not Underlining Search Result Titles - Search Engine Roundtable
Todd Friesen joins Performics, as Director of SEO, part of Publicis Groupe's search marketing division. Lots of changes in management over the last week at some top companies. Twitter announced a new CEO, Dick Costolo, as founder Evan Williams...
Daina Middleton, CEO of Performics said: "More than a third of all respondents reported using a search engine to further learn after seeing an ad on a social networking site, for example, and more than a third think social networking sites are...
Craig Greenfield, Vice President of Search and Performance Media for Performics Search is no exception to such speculation. We compiled a list of five predictions for search in 2010 and asked experts to weigh in on whether they think those...
