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  1. Panda 4.0 Help: Google Clarifies Tremors, 3 Analogies for Diagnosing Hits

    Add the other factors I mentioned above like release schedule, recovery percentages, etc.and you’ve got the perfect storm of confusion for those that have been impacted. Forget about the rollout, the dates, realistic recovery percentages, etc.let’s...

  2. Google's Product Listing Ads: Adoption, Clicks, Mobile Continue Surge [Study]

    The close of 2013 represented just over a year of the service running in full, and advertising management platform provider Marin sought to uncover its progress in the retail space, including rate of adoption, advertising spend, click-through rate...

  3. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    By the way, you would be surprised at how much your bounce rate percentages can drop for specific pieces of content when implementing ABR. You can leave "Non-interaction" as (not set) since we want to make sure the event actually affects our bounce...

  4. Hit By Panda and Confused About Low-Quality Content? Run This Google Analytics Report Now

    Adjusted Bounce Rate takes into account time on page, which can get you closer to actual bounce rate percentages. And I totally get it. It's frustrating, scary, and an all-around horrible thing to happen to a website and business owner.