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  1. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    Then for a period of time, said Yu, the results became location-sensitive by device, and now, a huge percentage varies from desktop to smartphone. Why? This is a result of incorrectly implemented mobile solutions, BrightEdge says, and new data...

  2. Videos Dominate Universal Search Results 65% of the Time [Study]

    Searchmetrics looked at the overall percentage that each type of universal search result garnered in the SERPs ("market share"), as well as the composition of each type of individual integration. Since its inception in 2007, universal search...

  3. 60% of Consumers Use Mobile Exclusively to Make Purchase Decisions [Study]

    And on tablets, that number grew 2 percentage points as well to 68 percent. A percentage of mobile users searched for location and phone number specifically, with 73 percent saying they preferred a local number versus a toll-free number for the...

  4. How to Use Google Analytics Site Search Reports

    In this case it gives you a clear percentage of how many visits on your website included the use of the search functionality as well as how the interaction played out following the search. The percentage of visits with search can vary dramatically...

  5. Google Wants to Woo Enterprise Clients Away From AdWords Management Platforms

    Drafts & Experiments: Google will allow you to turn your account into Draft mode and set up experiments you can run using a percentage of your real-world traffic. The really amazing part, though, is that you can then set up experiments that run...

  6. Google Analytics Content Reports: Understanding the Key Benefits

    Exit: The percentage of pageviews that were the final page in a session. Bounce Rate: The percentage of entrances on this page where the user did not interact with the website any further. Searching in this area won't tell you the true percentage...

  7. Authority vs. Popularity: Matt Cutts Teases New Google Search Result Shake-Up

    By looking at extra signals where you can say oh you know what, as a percentage of the sort we see you are doing well for, or whatever, it turns out your links might be including more anchor text about travel or medical queries or something like...