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  1. Yahoo Beats Out Google to Become Mozilla’s Default U.S. Search Engine

    But given that Firefox users alone search the Web more than 100 billion times per year, the partnership is sure to help Yahoo win more search market share in the future. Big changes are coming to Mozilla, as Google will no longer be the global...

  2. Mobile Ad Spend Skyrockets as Mobile Search Volume Grows

    Around the world, Google dominates in the global search engine market share, with 74 percent of the impressions, 61 percent of the clicks, and 86 percent of the cost. As mobile search volume rose 120 percent, one-third of last quarter's paid search...

  3. Introducing the Local Marketing Adoption Curve

    In essence, at the run stage, you should be ready to consistently share information across search, social, and mobile to improve customer acquisition. At this point, you should be getting enough analytics data – through clicks as well as click-to...

  4. Marin Software Adds Support for Russia's Largest Search Engine

    With more than 60 percent share in the Russian search market, Lukey said Yandex reaches "96 percent of the online audience through its ad network. For his part, Bernard Lukey, head of international sales at Yandex, says, "Yandex is a dominant...

  5. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    Licensing agency Merlin estimates that collectively, independent labels account for more than 32 percent of market share of the music industry's sales and streams. Share your thoughts in the comments below.

  6. Videos Dominate Universal Search Results 65% of the Time [Study]

    Searchmetrics looked at the overall percentage that each type of universal search result garnered in the SERPs ("market share"), as well as the composition of each type of individual integration. Searchmetrics said the overall diversity of news...