By your estimation, the term "video splitters" accounted for about 10 percent of your total organic traffic and the page it ranks for has been getting about 350 visits per month from organic search. Proving the Value of Your Search Campaign...
Global search spending continues to grow, but costs-per-click (CPC) may be stagnating, according to Kenshoo's Global Search Advertising Trends report. The report found that, globally, search spending for Q1 2013 is up 15 percent year-over-year...
Another interesting finding is that 98 percent of the brands being discussed on Quora have more than one thread. The number of followers for threads related to the top 100 Global brands crossed the million mark this year and stands at 1.3M as of...
As the Nielsen research suggests, a whopping 70 percent of Pinterest users were female in 2012. How have large global brands taken to Pinterest? However, for brands – especially those in sectors such as retail – it's also important to evaluate...
Predictions are that global online video advertising spend will rise to $10 billion by 2015, with Internet ad spend expected to account for 59 percent of the growth in total ad spend between 2012 and 2015.
And each time, attendees of the leading global event series about search and social marketing learned brand new lessons from the small company in Utah that had used YouTube to build a multi-million dollar business.
Google will take 73.7 percent of U.S.search ad revenues, while Microsoft will reach 9.3 percent, Yahoo will have 6.2 percent, and AOL will account for 1.1 percent. EMarketer report forecasts Yahoo will grow its U.S.search ad revenues by 7 percent...
Think about the early days of search engine marketing, when businesses went in early and built their brand online, it gave them a strategic advantage. Dana noted that 25 percent of all social media users have interaction with their phone within 5...
Online News Rooms Grow Up, Go Social, Get Optimized Lisa Buyer says that while most brands report having an online newsroom as part of the company website, only 14 percent of press releases were optimized for search and recent surveys indicate...
The Search Agency said that its automation can let its customers reduce their account management workforces by 90 percent. The Search Agency has launched an automated alternative that lets search resellers get better results for small businesses...
In the U.S.there are tens of millions of non-English speakers who represent a huge potential audience that may be underserved when it comes to organic search – meaning an inexpensive way to reach new consumers right here at home.
Joel Lunenfeld, Twitter’s VP of Global Brand Strategy, will be a keynote speaker at SES New York 2013. When events happen in the real world, they happen on Twitter.percent of those using Twitter do so in front of a TV, and according to Nielsen 33...
In a recent survey of more than 4,500 brands in 44 countries in 99 languages, more than 88 percent of marketers viewed mobile and tablet search as their next search marketing frontier. While we may not have reached the final mobile frontier...
It turns out that tweets contain a lot of valuable consumer feedback; with 12 percent of brand-mention tweets including product suggestions, 20 percent of which are rated at 4 stars or higher. And to take this further, maybe augment your paid...
A lot can change in the next 11 months, but the continued overall growth of social media on a global scale shows no sign of slowing down just yet. In 2011 the two countries experienced a massive social network user growth of 51.5 percent and 51.4...
Google already controls 85 percent of U.S.search traffic, and essentially has no competition," Fender said. Market participants welcomed the news, confirmed by Yahoo today, that it has signed a global agreement with Google to display its ads on...
As you’d expect, Google still reigned supreme with 114.73 billion search queries and a 65.2 percent market share. China search giant Baidu was second globally with 14.5 billion (8.2 percent), and Yahoo came in third with 8.63 billion (4.9 percent).
Theoretically Google could face a fine as high as $4 billion – 10 percent of its global turnover – if found to be in breach of European laws. After the conclusion of the FTC investigation, Google voluntarily made changes to some of its practices...
At least part of the secret of Facebook's success is the fact that it manages to present itself as both a global and local service. EMarketer predicts there will be a massive 1.43 billion social network users in 2012, representing a 19.2 percent...
Google’s SSL changes meant that ‘not provided’ accounted for up to 24 percent of search traffic. Global and mobile search ad spends tops 3.2 billion in 2011 Starting with Google’s big push on Google + and SPYW the industry began to push for...
