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  1. Why Retailers Should Start Their Pay-Per-Click Christmas Campaigns Now

    Those getting the most traffic from search appear to be the big players such as Amazon, Asda, Marks all reported a 4 to 6 percent increase in sales in the five-week period leading up to Christmas, and this shows why you need to start earlier than...

  2. Court Rules Yelp May Demand Money for Adding and Removing Reviews

    According to Nielson and Yelp's own reporting, 98 percent of consumers who visit businesses they find on Yelp make a purchase. Nielson further estimates that 44 percent of consumers surveyed use Yelp and that Yelp is considered almost one and a...

  3. Marin Software Adds Support for Russia's Largest Search Engine

    According to data published in 2013 by Morgan Stanley, Yandex is used by 61 percent of regular online consumers with 40 percent of commercial searches starting with Yandex. With more than 60 percent share in the Russian search market, Lukey said...

  4. Social Customer Service Secrets to Avoid Negative Search Results

    According to a recent study, 72 percent of customers tweeting complaints to a brand expect a response time of less than an hour. Brands that do not step up to the social media response rate in a timely manner can bet on 60 percent of those unhappy...