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  1. How Can Good PPC Managers Become Great PPC Managers?

    I recently read a post by author Greg McKeown on LinkedIn about the difference between successful people and very successful people. While the average person watching a Google video on shopping campaigns or remarketing may think it's easy as pie...

  2. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    From a tour of a restaurant's ocean view to an interview with a conference speaker, people want to watch more video across industries, products, and services: percent of all respondents would like to see more product description or service...

  3. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Tablet usage is still fragmented meaning people use their tablets while doing something else (like watching TV or traveling). People are getting more accustomed to making purchases via their tablets, but I think these devices are still secondary to...

  4. 5 Brilliant Ways to Use #Hashtags in Social Media Marketing

    I was watching the Super Bowl (#GoHawks) when my wife asked me about hashtags. There seems to be a consensus on the origin of hashtags and most people attribute the proposal to use hashtags in tweets to Chris Messina, through a tweet dating back to...

  5. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Many people simply forget that the success of a link, regardless of whether it is nofollowed or not, can also be measured in how much direct traffic that link generates. Hey cstross, I almost added a link to your blog post at http://www.antipope...