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  1. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    GWT doesn't give you daily ranking data. Doing some simple math from these variables, gShift can estimate this site had 75 people coming from that keyword, "barrie condos. But it doesn't mean people still aren't searching in an old-school fashion...

  2. Reverse Engineer Sociology & Influencer Understanding for Outreach Success

    Building relationships in an environment where most of those journalists and site owners you want to reach are spammed to death on a daily basis is hard work. It's why you find such affinity with those people you share a regular game of poker with...

  3. Why Content Marketing is a Definitive Method for Success in 2014

    Think about the various ways people learn. How many people out there search for things via their mobile browser, specifically when on the go? You can easily tell your story by way of content; write a blog post with a personal touch, create a video...

  4. How to Plan Effectively for Content Marketing in 2014

    News outlets including CNN, Mashable, Forbes, The New York Times, and The Wall Street Journal produce news across multiple industry topics on a daily basis. When you start to plan your PR calendar for 2014, have a targeted plan for such people.

  5. Google Blocks Child Abuse Images on 100,000 Search Terms

    In a piece written for the Daily Mail, Google's executive chairman Eric Schmidt insisted his firm had listened to the government, and has added 200 people to its books dedicated to finding and removing images of child abuse.