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  1. The Evolution of SERPs and User Behaviors

    Long, descriptive title tags and meta descriptions were advantageous because people wanted to know as much as possible about what they’d find before they committed to clicking. Mediative suggested this was because mobile devices have trained uses...

  2. Yahoo Retires Less Popular Products to Make Room for New Innovation

    In a blog post confirming the move, Jay Rossiter, senior vice president, Cloud Platform Group at Yahoo writes, "Over the past two years, our teams have been incredibly focused on our mission: making the world’s daily habits more inspiring and...

  3. Doodle 4 Google 2014 Winner Invents Water Purifier to Make the World a Better Place

    When I learned millions of people die from not having clean water and that most of them are children, that's when I decided what my drawing would be," she told New York Daily News. I could prevent wars and save people from natural disasters.

  4. How BuzzFeed Piggybacked on Mobile & Social to Quickly Build a Massive Audience

    Many of us are already familiar with their addictively clickable headlines and penchant for serving up other catnip of the interwebs, but the brand is also expanding into more mainstream news coverage to provide users with their daily diet of...

  5. 5 Steps to Quick Insights Using Google Analytics Solutions Gallery

    This post will help you set up and utilize these proven dashboards as part of your daily, weekly, or monthly analysis. Leverage the knowledge of other people who have had success and let the crowd sourcing of reviews drive which template you import.