The new Penguin 2.0, which is the name Google uses internally for the next gen Penguin, will be much more comprehensive than Penguin 1.0 and it will go deeper and have a larger impact than the original.
Nope, no new Penguin update this week," Cutts wrote on Twitter, later adding "…we do expect to roll out Penguin 2.0 (next generation of Penguin) sometime in the next few weeks though. Google's Penguin update launched in April 2012, and was followed...
Well sure it does, in fact part of the Google Penguin update was to help really crack down on what was first known as the over-optimization penalty. No Panda, Penguin, or any other cute furry creatures back then, nope!
Interestingly I didn't star as many articles on Penguin; I think that this is a reflection on the fact that Panda was more around owned media (client webpages) rather than earned (links, social signals) assets and therefore the advice was more...
Then I helped him craft an email to those people explaining the current link situation, how it could eventually hurt his website, and that we were racing the next Penguin update. I also explained that an official Penguin update hadn't been launched...
Unless you've had your head under a rock you've undoubtedly heard the rumblings of a coming Google Penguin update of significant proportions. We know that Penguin is purely a link quality filter that sits on top of the core algorithm, runs...
I can't project the exact best strategy for sites that I have not even looked at, but I do know that Google is making large investments in the areas of fighting bad links, and I do know that Cutts let us know that a new Penguin update is coming...
In the initial Penguin update, the only sites we saw penalized had link profiles comprised of more than 80 percent manipulative links. Yes, the Penguin update has demoted the rankings of sites, but as Google's Distinguished Engineer Matt Cutts has...
It isn’t known when the next Penguin update will arrive, but Cutts revealed Google is working on a “new generation of Penguin. Also, Cutts has revealed that Google is working on a significant change to the Penguin algorithm.
Last year at SXSW, Cutts hinted at a coming algorithm update to punish sites guilty of "over-optimization", which fueled tons of speculation and dread until Google launched the Penguin update last April.
It took Google's Penguin update to jolt them and remove that misconception. Update XML sitemaps for text content, images, and videos. Quality content seems to be the main edifice on which any SEO campaign can gain a deep-rooted search presence.
As SEOs (and that's who the book is targeted at apparently) we should all be quite familiar with Google's two major updates, Panda and Penguin, but speaking personally? Google Panda and Penguin I need references for update dates if I'm looking at...
For webmasters attempting to reshape an SEO strategy that failed in 2012 due to Penguin and Panda, re-engaging SEO cocitation is a smart move. They describe how the old tactics don't work and introduce new concepts formed from the latest Google...
As an example, he showed what happened to the SEO visibility of Holiday-Rentals.co.uk last year after Google’s Penguin update on April 24, 2012. Tober kicked off with some new technical data. He said “SEO visibility” was one of his most important...
Don’t wait for a Penguin update to wipe out your rankings in the SERPs or an “unnatural links” warning to hit your inbox. This was corroborated by testing which indicated that if: “under 50 percent of your anchor text for incoming links were...
I always explain Panda as a much deeper algorithm update at this stage than Penguin, and there could be a number of reasons a site gets hit by our bamboo-eating friend. I receive a lot of calls from companies that have been hit by Panda or Penguin...
There isn't clear evidence that low-quality directories were explicitly punished in a Penguin release as yet, but it does not really matter. This has led to large numbers of sites being hit by link penalties or new algorithms like Penguin.
One key element in Google's Penguin update was the inclusion of an organization's brand reach as a factor in SERPs. Every year, somebody proclaims that SEO is dead simply because Google has made some changes to its algorithm.
We're all pretty tired of reading about the Google Penguin algorithm update and how devastating it has been to so many websites. I'd be interested in learning about other ways webmasters have overcome the footer link Penguin algorithm issue.
The recent Google Penguin update to Google's search algorithm was designed to deal with keyword stuffing among other spammy techniques. On-page optimization – or everything that can be done to boost your ranking on and within the web page itself...
