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  1. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    So what are Penguin and Panda? Penguin, Panda, Penalties Though they feel like penalties and are often referred to as such, Penguin and Panda are algorithm changes and the damage done to a site by these updates is sometimes referred to as an...

  2. How Link Building Changed in 2013

    There were Penguin recoveries during Panda updates as well. There were a few others, but in terms of ones that affected link building, we still mainly had to fear Penguin. Penguin updated in May and then in October, with both updates causing havoc...