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  1. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    Doing so enables Google Analytics to provide multi-device tracking – demonstrating whether the visitor that came via PC also visited by way of mobile device, and providing data reflecting visitor behavior.

  2. BloomReach Helps Retailers Deliver Personalized Content to Mobile Shoppers

    Another highlight of this technology is the ability to deliver personalized shopping results to mobile users based on what they've browsed for on their PC, without being signed in. With 90 percent of respondents in Google's New Multiscreen World...

  3. 2012 London Olympics: How the World Was Searching

    For this analysis, I used comScore’s qSearch tool, which is based on a 2 million desktop/PC based searcher panel covering more than 170 countries (disclosure: I work for comScore). The entire world participates, and every country has its own story...

  4. Gmail Messages to Appear in Google SERPs

    The move is designed to offer Gmail users quick access to the most relevant search results, wherever they happen to be stored, bringing a Google search more in line with the search functionality of a desktop PC or mobile device.

  5. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    While the apps in market are still in the early days, the facts about mobile device and PC use while consuming entertainment are undeniable.percent of tablet owners and 88% of smartphone owners in the U.S.use them while watching TV (Source: Nielsen)

  6. Beyond Google: Tap Into the Alternative Search Engine Data Opportunity

    Opening up their digital magazine to different channels allows them to collect, segment, and analyze data and better gauge intent through PC, tablet, smartphone, and social interactions. We asked Dax Hamman, CRO at search retargeting media buying...

  7. 5 Invaluable (And Free!) Tools Every Online Marketer Should Get to Know

    For quick and dirty image modifications, IrfanView is a favorite among PC users in the aimClear shop. We live in a world with no shortage of tools. In fact, for every task an online marketer may face on a day-to-day basis, there’s an average of 3.4...

  8. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    The Toilet Internet Service Provider (TiSP) project was a self-installed, ad-supported online service that was offered entirely free to any consumer with a WiFi-capable PC and a toilet connected to a local municipal sewage system.