SEO News

Paying Forward

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  1. Smart beta indexes gain currency with Asian investors

    In our products, by contrast, we implement forward-looking indicators. Australia is an interesting market for Barclays' merger arbitrage strategy as the pensions regulator has published guidelines asking institutional clients to disclose how much...

  2. Poor liquidity stalls long-dated Thai derivatives market

    The problem is that the market still remains lopsided, with a much stronger demand to buy dollars forward rather than sell them, and Teh does not think this will change any time soon. One example is the bond forward product introduced to the Thai...

  3. BNP Paribas harmonises forex and equities pricing

    Rather than translate these back to euros, the company arranged an 18-month accumulator forward wrapped into a certificate with BNPP. We have been showing all kinds of things for investments based on the euro-dollar going lower: short-dated, very...

  4. Conflict of interest: banks call for unity on Eonia

    Three different banks, three different answers: yes, says one senior rates trader, his bank will be paying. How big an impact this has depends on the portfolio and the shape of the forward rates curve, but the US bank's managing director says it...

  5. Can You Build Buzz Like Brands Advertising in the Super Bowl?

    This is the time when the ad world is paying close attention to those companies who are long time sponsors (Bud Light) and those who are first timers (Lexus). I hope for a great game and that advertising continues to push our craft forward...

  6. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    In other words, despite the official Google webmaster help posting videos regarding the dangers of guest blogging, many either weren't paying attention or were outright ignoring the signs. But do it strictly for branding and exposure, not for SEO...

  7. How to Deal With Search Marketing Burnout

    The industry moves fast, so paying close attention to the bleeding edge and building relationships with the people pushing things forward can help avoid burnout. As a 12-year veteran in the search industry, there have been moments when I wondered...

  8. SEO Game Change: Are You Setting the Right Expectations?

    If you're paying attention, you know the SEO game has changed. There's no reason why each incremental step forward shouldn't be considered a step in the right direction or at the very least an insight into a bigger opportunity or an area for...