SEO News

Pay Per Click Search Advertisers

  1. What is SEM? Depends on Who You Ask

    SEM often uses pay-per-click (PPC), a bidding model that charges advertisers only when someone clicks on their ad (also referred to as cost-per-click, or CPC). Wikipedia definition of SEM a comprehensive approach to increasing visibility of...

  2. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    You can analyze how many PPC advertisers, which keywords they are using, which ads have been shown, how many SEO competitors, and any social mentions for this keyword. In the example below, the keyword phrase "Search Marketing Agency" has 8,100...

  3. Twitter Speak From @ to Z – Terms & Definitions

    A promoted tweet is a newer feature of Twitter that allows advertisers to purchase an extra push for their tweet to get it in front of the right audience and reach more people. You see this page when you click the "home" button on the top left hand...

  4. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    This will be the first time that this many Meetup Groups of marketing professionals, brand advertisers, agencies, and business leaders from Chicagoland have converged at one industry networking event.