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  1. Madonna's Super Bowl Halftime Show Tops Google Searches [Infographic]

    We're 24 hours removed from Super Bowl 46, in which the New York Giants defeated the New England Patriots 21-17. But it was neither the Giants nor Patriots that people were searching for most last night on Google during the game.

  2. Tom Brady vs. Eli Manning: Brady Searches Top Google, Yahoo

    And while it won’t matter once the teams are on the field, the New England Patriots had 50 percent more searches than the New York Giants this year on Yahoo. New England Patriots vs. Over the past 30 days on Google, more people have consistently...

  3. Super Bowl Stat Time: Wolfram|Alpha Offers Stats Guide for Football Junkies

    If you want Super Bowl stats, the self-described computational knowledge engine Wolfram|Alpha is the place to break down all the key Super Bowl 46 numbers before the New England Patriots and New York Giants game kicks off tomorrow night.

  4. 5 Cool Twitter Marketing Stories

    Sports stars are brands in themselves and New England Patriots’ Chad Ochocinco “gets it. Five of the currently published Twitter Stories are particularly inspirational for marketers looking for new and creative ways to generate conversation, raise...

  5. Social Media in the NFL

    Out of the teams with official accounts, the Philadelphia Eagles had the fewest followers with 4,295, with the New England Patriots having the most, coming in at 52,756 followers. Are the New England Patriots the "best" on Twitter because they have...

  6. Social Media Marketers Can Learn Lessons from Paul Revere's Ride

    Today is a civic holiday in Massachusetts: Patriots' Day. And that's why Prescott's ride is reenacted on Patriots Day eve each year in Acton, the town where I live. It also offers social media marketers some important lessons that are still...

  7. The Year in Search: A 2007 Review

    New England Patriots A handful of search engines compiled the top searches for the year in several categories. Recaps from Google, Yahoo, AOL, Ask, and Lycos highlight the trends that came and went over the course of 2007.