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  1. Bing Predicts Weighs in on Scottish Independence Vote

    Beyond prediction, when Bing looks at search queries from Scotland in the past 6 months, it says it sees "interesting patterns" in what people have been searching for. In a blog post, Bing says it is beta testing its Bing Predicts model, a service...

  2. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    While this correlation has seen a slight decrease in the past year, it is still considered in rankings. SEO platform and search analytics firm Searchmetrics has released its 2014 SEO Ranking Factors and Rank Correlations report, which it says...

  3. Last-Minute SEO - Here Come the Holidays!

    If you have not had a site health audit in the past year, get one. Unless their business is summer-related, summer is the time of year where many website owners (and managers) slow down, kick back, grab a beer, and enjoy those long, hot, sunny days!

  4. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    If you just follow the trusted approach that has worked for you in the past, you lose an element of creativity and end up following a templated process. Is there such a thing? That’s a question most SEOs, marketers, and business owners have been...

  5. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    In the past, figuring out if your search advertising actually lead to these product sales has been complex - requiring lots of time and effort in reporting analysis. Google subsidiary DoubleClick has announced three additional tools in the...

  6. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    By selecting Mobile, you can check your trending over the past 90 days for mobile search queries. When companies are hit by Panda and see a huge drop in Google organic traffic, they often run to check their websites.

  7. The Content Hack That Will Unlock 100 Years of Journalistic Tips for Your Digital Strategy

    Over the past 18 months I have been that boy, attempting to draw on all my learnings from a decade-long career in print journalism and translating them into digital strategy. "There comes a time in every rightly constructed boy’s life that he has a...