Microsoft and Yahoo announced a 10-year search partnership in July 2009, shortly after Carol Bartz took over as CEO after Jerry Yang. Microsoft is to rebrand its advertising arm as part of a deeper partnership with Yahoo.
We're already seeing more convergence and collaboration in the SEO tools space partnerships with outside data sources such as BrightEdge and comScore partnership. It’s a big topic that requires a big post.
Adweek also reports that "MSN executives had to a write a check for a few hundred thousand dollars" to preserve the Delish partnership. Following up on an earlier New York Post story, Adweek reports that sites including Delish, Wonderwall, and Glo...
In July last year they announced the partnership with Microsoft. In a blog post on the Yahoo search blog, Shashi Seth, Senior Vice President of Yahoo Search Products, compared the search industry with other industries like airplane manufacturing...
However, none of the search engines commented on the state of the Foursquare partnership talks. In Asia, the company has entered a partnership with Refinery Media. For the time being, Foursquare has mostly been getting involved with content...
Localeze, which manages local listings for search engines, is set to announce another social partnership in the near future, Dave Dague, vice president of marketing told us in a interview. The most recent and noteworthy social-LBS deal seen...
The main goal for Bing/Yahoo is to create scale through partnership. How will the partnership advance? This seems to be a sticking point for many, and I have a hunch that Bing/Yahoo will advance reporting post Q4.
With Western markets maturing, Yahoo also invested in expanding its presence in emerging markets - Asia in particular - by entering a strategic content-and-maps partnership with Nokia and by purchasing Indonesian Koprol, the equivalent of Asia's...
Facebook and Nielsen Team Up for New Advertising Initiative Posted by Nathania Johnson Sep 24, 2009 Facebook is entering into a partnership with Nielsen for a new advertising offering on the social network.
In a partnership with an SEO provider, or in dealing with your own SEO team, you have to remember the "fear of flying" analogy. Not only should people take time to project the best and worst possible scenarios, but these projections should be...
Google and Yahoo Revise Ad Partnership in Hopes of Winning Over DOJ Posted by Nathania Johnson Nov 4, 2008 Google and Yahoo have revised their search advertising partnership in the hopes of winning over the DOJ.
Barton Suspicious of Google/Yahoo Deal Posted by Nathania Johnson Oct 29, 2008 It turns out that the concern over the Google/Yahoo search advertising partnership is bipartisan. Yahoo's New GeoTargeting May Have Some Teething Problems Posted by...
On the right hand side is a link to an in-the-tank New York Times article that drinks extremely potent Kool-aid by practically copying and pasting a previous Google blog post supporting the deal. In Google's quest to make sure its search...
Today, they have announced a partnership that allows people to buy advertising and access analytics to make the most of their social media campaigns. Google Goes on the Defensive About Yahoo Ad Deal Cost Projections Posted by Nathania Johnson Sep...
Microsoft Partners with Zvents for MSN City Guides Posted by Nathania Johnson Aug 4, 2008 Microsoft today announced a partnership with Zvents, a local search and advertising network, to integrate with MSN City Guides.
Now States are Investigating Yahoo-Google Deal Posted by Nathania Johnson Jul 14, 2008 Just a few weeks after the US Department of Justice formally opened its investigation to the Yahoo-Google search advertising partnership.
Just a few weeks after the US Department of Justice formally opened its investigation to the Yahoo-Google search advertising partnership. Connecticut has subpoenaed both Yahoo and Google for documents related to their new partnership.
Ask.com and Photobucket Enter Image Search Partnership Posted by Nathania Johnson Jul 10, 2008 Ask.com and Photobucket (think Flickr + YouTube) have announced a multi-year partnership. Between his article which clarifies much of Usman Latif's posts...
There's the cautious experts who think that a partnership with Google for search advertising could save Yahoo. At the time of this post, YHOO stock was down to $23, after closing on Friday at $28.67. Most likely, a Yahoo-Google deal will be...
Decisions as to the “transparency issue” are personal to every strategic partnership and should be embarked upon intentionally. This post applies to you. Socially informed search” meant humans maintaining the Yahoo Directory and community meant...
