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  1. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    Write original content, and don't copy or duplicate content from third parties. Now that the dust has settled, it's clear that Panda 4.0 was a powerful update that impacted many sites across the web. And that impact has been fascinating to analyze.

  2. So Why Did All Those Movie Sites Lose Google Search Traffic?

    And since we live in an embeddable world (with YouTube and other video networks making it easy to embed video clips on your own website), questions started to arise about how Google could treat the various parties involved in copyright infringement.

  3. Yandex & Google: A Big Change for Russia's Display Ad Market

    These allow the participating parties to buy and sell the remnant traffic. One of the fastest growing trends currently in digital marketing is real-time bidding. Today, we are finding it much more effective than classic display media buying due to...