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  1. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    There are very few sites that are totally perfect in every way, and there's almost always something that can be improved upon in order to increase or maintain rankings in the Google search index. We have seen sites that will launch a new...

  2. How Personalizing Websites With Dynamic Content Increases Engagement

    Visitors to their sites view customized content based on: Updating your site with new content isn't enough to successfully drive web sales. You have to create dynamic web experiences that quickly encourage customers to convert.

  3. Google AdWords Adds Consumer Rating Annotations

    AdWords said it only shows "your business’s highest survey ratings, emphasizing the areas where your customers notice you’re doing a great job," and that data gleaned from Google's Consumer Surveys represents a more objective picture of a business...

  4. New BloomReach Tool SNAP Personalizes Site Search, Navigation for Shoppers

    With SNAP, ecommerce sites can boost or bury products with a couple clicks, control autosuggest search results and more. But one of the new features SNAP brings to the table is giving ecommerce sites more control over the user experience without...

  5. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    In August of last year, Google Analytics stopped showing webmasters which keywords were guiding traffic to their sites. Are our methods sustainable, and adding to the betterment of the web? Forums are the clubs of the World Wide Web; a collection...

  6. Matt Cutts: Using Article Directories for Links? Just No

    You could write a quickie article, submit it to literally hundreds of article directories, link it to your site, in hopes others will publish it on their own sites to add content. While the sites often make money from advertising of the articles or...

  7. Google & Bing Agree: Past SEO Success Guarantees You Nothing Today

    So it seems that the issue isn't so much that there is a particular algorithmic reason why newer sites can eclipse older well-established sites in Google's search results. Sometimes, Cutts said, owners of older sites become complacent about their...

  8. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Review of content placed in third-party sites for event promotion to ensure SEO visibility is maximized. Google provides filters for web marketers to identify trends in specific keyword phrases in application.

  9. Halloween Inspired SEO Tricks to Keep Spiders at Bay

    If your ultimate goal is to bury a domain name for all eternity, make certain that you participate in as many link farming free-for-all sites as possible. You know the type of sites I’m talking about… they’re the spooky ones and the non-paranormal...