It allows customers to check-in to wherever they are and then post that check-in to Facebook for all of their friends to see (this is now more important than ever thanks to the Facebook Graph Search).
Are the sites that link to your pages relevant, trusted, and credible domains, or are they chiefly derived from $50 guest post bio links in irrelevant content on irrelevantly themed sites? Check your analytics; see which keywords searchers are...
Page and Brin devised what they called “off page factors” to determine whether a web site or a web page was relevant for a particular search term. For example, a post on a blog read by many unicycle enthusiasts that links to unicycles.com/tires as...
For example, if the post is not relevant to your site, or the site is not relevant to your post, don't do it. In addition, the links you get your clients should always be simple attribution links at the bottom of the post.
If the query relates closely to a visual concept that could be better explained in a video than a blog post, you will almost certainly gain a better search position by producing a video. But don’t worry, this post won’t be declaring that SEO is...
You might also text some friends, post a Facebook message asking for suggestions, or run a Google search to find reviews. If you work with enterprise level customers you can easily run a query on many social platforms to determine how many of them...
Jack Allen of NVI contributed to this post. For web, changes can be and should be made on the fly. She has a lot of fantastic ideas to share, but one that resonated particularly strongly is the stark contrast between print- and web-based content.
It's everything from a massive site like Wikipedia to a single tweet to a Facebook wall post to a G+ update to a mobile app to a PDF document to a YouTube channel. The A-list blogs will be highly coveted destinations and pursued for guest post...
Can you write an article and place it as a guest post on an authoritative site? If this is one of your products, at a minimum, you need a page dedicated to left-handed golf clubs where the search phrase "left handed golf clubs" is featured in the...
We then posted that on our Facebook, then built Page Post Ads surrounding it. Marty (Weintraub) wrote a post entitled Thanks GM, That Leaves More Facebook Ad Impressions for Me after GM’s announcement.
Whether it’s social media submissions, social sharing, blog coverage/roundups – they’ve all been linked to because the post has got the attention of a person, who has liked this content and then linked to it.
The next time you read or write a misinterpreted “Jarring and Jolting” doom and gloom post or cry that the sky is falling, consider the effect on the SEO industry as a whole. More challenging, though, is getting a bigger picture of the impact...
These changes rolled out very recently, and their launch language was approved after the cutoff date where we were finalizing the blog post," a Google spokesperson told Search Engine Watch. We’ve asked Cutts for clarification and will update the...
Currently 46 percent of Internet users post original photos and video they’ve created themselves online. Twelve percent of all Internet users said they use this particular social site. Women are more likely to curate images and video on the web.
Instead we publish scrollable lists so readers don’t have to click a million times and can easily scroll through a post. The web has gone through several evolutionary phases, both for publishers and site owners.
Most likely, you probably already know 3M through brands like Scotch Tape and Post-it notes, but what you might not know is that 3M is actually a diversified conglomerate of six different business models powered by 45 technology platforms.
Before diving into this lengthy post, I want to attempt to sum up with a 10,000 foot view of my thoughts on how link building is changing in light of the Penguin update. This post came to me a few days ago as I sat in a pub at an informal SEO meet up.
Jonathan Allen also contributed to this post. We’re continuing to work out the best ways to show multiple results from a single site when it’s clear users are interested in that site. When a top ranked site doesn’t have sitelinks, Google continues...
They also recognized that just publishing content was not enough, and that they had to put a “mini marketing campaign” around each post, where they reached out to key influencers in their topic to earn links to the posts, driving referral traffic...
As for potential social signals that could be used for search rankings, Bill Slawski highlighted a post about Google's acquisition of some Groupivity/Appmail patents. Google has said in the past that they "(.do compute and use author quality and...
