Clicking on this ad directs the user to their homepage where there is no mention of fruit cups but rather a sub-site geared toward making their food more nutritional. They are bidding on their own keyword of “walmart.com”, but they also bid on more...
Imadex.project “Freshness”] This change updated handling of stale content and applies a more granular function based on document age.project “Freshness”] This change helped you find the latest content from a given site when two or more documents...
Pinterest is now the third most popular social networking site in the U.S.and could help foster "meaningful connections" between retailers and consumers. As reported by other firms, Pinterest skews female; 60 percent of the site's users are women...
Learn about PPC management, keyword research, search engine optimization (SEO), social media, local, mobile, link building, duplicate content, multiple site issues, video optimization, site optimization, usability, and more.
Tune in next time where we look at what the leading third-party video site, TubeMogul, offers from a video analytics perspective. This is the most important YouTube report because it gives you data like source type (how people were referred to your...
For example, while Google is still my number one generator of traffic, it definitely isn't the top generator of traffic that spends a considerable amount of time on my site. As far as search engines are concerned, you simply have to try to optimize...
Last week, U.K.media regulator OfCom released research suggesting the percentage of 15- to 24-year-olds with a profile on a social networking site has dropped for the first time -- from 55 percent at the start of last year to 50 percent this year.
SEW EXPERTS: AU NATURAL The more popular your Web site is, the better the likelihood that your Web site will rank. Live Search Offers Tips for Optimizing Large Sites Posted by Nathania Johnson Jan 21, 2009 If you have or work for a large site...
The study asked those users influenced by offline media if they had ultimately made a purchase at that site as a result, and found that 39 percent had done so. Specifically, 37 percent of respondents said that in the last six months, a television...
Yet, when it comes to advertising, we continue to profile site visitors in such an unsophisticated manner. Hyper-Local Gets a Vote of ConfidenceDallas based Hyper local news and events site Pegasus News has announced it will be acquired by Fisher...
Google Released AdWords Diagnostic Preview Local Info Services Site - IAC and Ask.com are launching a new local information services site named AskCity on December 4th. The site will combine IAC's portfolio of Ask.com, CitySearch, Evite and...
There are a number of new patent applications from Yahoo, including one that utilizes concept networks to understand the intention behind a user's query; another describing an addition to a user interface that lets a searcher define the context...
Anomaly from past clicking patterns for a site or ad? s site over a certain time period (valid and invalid) are credited to the advertisers whose ads were clicked on that site. Another interesting part is how Google is comparing traffic across...
There are a number of nice ideas here, which touch on why dead links and web decay aren't good for search engines, how most dead links can be identified regardless of whether a server returns a 404 error message or not, and how some exceptions...
Search Engine Forums Spotlight - Links to the week's topics from search engine forums across the web: Google Sued by KinderStart for Penalizing Site - Gold Membership for Overture Members - Is Yahoo Ousting Small Welcome Big Daddy Index - Over...
The tool is named Feed Rinse and it enables you to filter by; keywords, tags, author, site, profanity, and more. Infospace Launches Local Search Beta; Partners With Local.com - Local.com and Infospace have teamed up to create a new Infospace Local...
He did a site redesign, CMS change, and natural optimization campaign. The site launched in July of 2005 with a PPC campaign budget of $2,000. While this approach is not typically used to compete with any particular competitor, it provides a...
In June, Shopzilla announced zLabs, a technology preview site. The first offering on the site was Robozilla, an experimental, massive shopping search service with access to more than 40 million product offerings.
But people who say they'd prefer a phone call rather than a web site visit because they can track and act on the call? Hey, if it's good enough for the toolbar, it's good enough for the main site. Search Engine Forums Spotlight - Links to the week...
But people who say they'd prefer a phone call rather than a web site visit because they can track and act on the call? New Memeorandum Great Blend Of Top Blog & News Material - New site Memeorandum provides a Google News-like clustering of news...
